Weldegebriel B. The Use of Ethnographic Novels as a Promotional Tool in Tourism Marketing in Ethiopia: The Case of Land of the Yellow Bull. IJSBAR [Internet]. 2017 Apr. 2 [cited 2024 Jul. 3];32(2):308-31. Available from: https://gssrr.org/index.php/JournalOfBasicAndApplied/article/view/7085