NATARAJAN, S.; B., D.; S., B.; K., P. A Research on the Influence of Media Advertisements in the Purchasing Decisions of Generation Y in Penang Malaysia. International Journal of Sciences: Basic and Applied Research (IJSBAR), [S. l.], v. 21, n. 1, p. 192–222, 2015. Disponível em: https://gssrr.org/index.php/JournalOfBasicAndApplied/article/view/3590. Acesso em: 3 jul. 2024.