MPOFU, T.; CHIGWENDEB, S. Factors Influencing Marketing Planning And Implementation In Zimbabwean SMEs. International Journal of Sciences: Basic and Applied Research (IJSBAR), [S. l.], v. 12, n. 1, p. 82–92, 2013. Disponível em: https://gssrr.org/index.php/JournalOfBasicAndApplied/article/view/1128. Acesso em: 3 jul. 2024.